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✦ Part of SEO Services

WordPress SEO

WordPress will happily publish thousands of pages you never meant Google to see. Most WordPress SEO work is deciding what the crawler should never reach, then making what remains fast.

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Why WordPress needs its own SEO work

WordPress generates URLs on your behalf. Author archives, date archives, tag pages, attachment pages, paginated comment threads — all indexable by default, all near-empty, all competing with the pages you actually wrote. Layer on a page builder and a caching plugin fighting each other and you get a site that is slow for reasons no generic audit surfaces. None of that exists on a hand-built site, which is why this is scoped separately rather than folded into a general SEO retainer.

What WordPress SEO covers

Indexation control

Deciding which of the archives WordPress creates automatically should be visible to Google. Usually the answer is almost none of them.

Plugin audit

What each plugin costs in page weight and query time, and which two are quietly duplicating the same job.

Core Web Vitals

Render-blocking scripts, unoptimised images and the theme itself — measured on real page loads rather than in a caching plugin dashboard.

Permalink and taxonomy structure

URL patterns and category depth fixed properly, with redirects, rather than changed and left to 404.

Schema without a plugin conflict

One source of structured data. Two SEO plugins both emitting schema is a common and invisible cause of invalid markup.

On-page work

Titles, headings and internal links on the pages closest to converting.

What you end up with

  • A crawl showing exactly which auto-generated archives are indexed
  • A plugin list with the page-weight cost of each
  • Core Web Vitals measured before and after
  • A prioritised fix list your own developer can act on

Frequently asked questions

How much do WordPress SEO services cost?

It is scoped on the size of the site and how much the current setup is fighting you — a five-plugin site is a different job from a forty-plugin one. We quote the audit first, so you can decide whether the fixes are worth it before committing to them.

Do I need an SEO plugin like Yoast or Rank Math?

One, yes — it gives you title and meta control without editing templates. Two is actively harmful: both emit schema and both set canonicals, so they contradict each other and produce invalid markup. Where two are installed, removing one is usually the first fix.

Will you need access to my site?

Admin access to run the audit properly, and we tell you exactly what changed. For implementation you can also hand the fix list to your own developer — it is written to be actionable rather than impressive.

Can you make my WordPress site faster?

Usually. The biggest wins are almost always images, unused plugins and the theme rather than a caching plugin. We measure Core Web Vitals from real visits in Search Console, not from a one-off lab test running on a fast connection.

Is WordPress bad for SEO?

No — WordPress ranks perfectly well. What hurts is the defaults: archives nobody meant to publish, plugin bloat, and themes never built for speed. Those are configuration problems, not platform problems.

Part of SEO Services

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SEO Services

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Local SEO

Ranking in the map pack is a different job from ranking a website.

Ecommerce SEO

Ecommerce SEO is a structure problem before it is a content problem.

Small Business SEO

A small budget does not need a smaller version of an enterprise plan.

Technical SEO

Technical SEO is the engineering half of the job.

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